A Company Commercial Group partner at Eversheds Sutherland, Eve England advises clients across a range of sectors on technology and consumer law matters.
Eve England helps clients like yours navigate an increasingly digital environment, providing strategic advice on matters relating to the use of technology solutions across your business, whether in relation to new customer propositions or in relation to the procurement of business technology and outsourcing systems. Eve has been advising clients on their technology solutions since her qualification with the firm in 2007. As one of few UK lawyers with experience in advising on both consumer law and business-to-business arrangements, Eve has a unique skill-set within Eversheds Sutherland that offers a one-stop-shop for those of her clients who are looking for holistic and pragmatic advice on their global technology strategies.
Her clients include financial institutions, fintech disruptors, private equity firms, global consumer businesses and universities, as well as clients operating across the technology and energy sectors.
Eve spends most of her time helping businesses like yours ensure that they establish legally compliant and user-friendly customer journeys for new end user propositions, as well as advising on the commercial contracts underpinning those solutions. Eve also spends a significant amount of her time advising clients in the financial services sector in relation to the regulatory compliance obligations that apply to their cloud and third party technology outsourcings.
Eve’s experience in advising clients on both end user and business technology arrangements has also meant she is well placed to advise private equity houses and other investment businesses on the acquisition of start-up and disruptive financial tech businesses, and she regularly provides strategic advice on critical licensing arrangements and business model structures, as well as drafting and negotiating new commercial arrangements to facilitate post completion activities.
Eve is passionate about developing people to their full potential, and is an active participant on both internal and external mentoring and development schemes, as well as championing diversity across her team. Eve supports undergraduate law students as part of the Eversheds Unlocked scheme.
In her spare time, Eve enjoys playing the piano, hiking, watching rugby, baking and she also loves all things sci-fi. Eve is an Associate Producer of The 7th Rule: A Star Trek Podcast.
Eve’s recent client experience includes:
- advising a luxury cosmetics brand in relation to its global expansion project, providing advice on over 25 jurisdictions and consolidating its terms and and processes to ensure relevant consumer law compliance. Her work also involved advising on third party terms with the client’s delivery fulfilment provider, ensuring a fully compliant end to end customer experience
- developing a multi-national car manufacturer’s contracts and customer collateral for vehicle online and in-store sales, including advising on the use of in-vehicle telemetry systems
- representing a number of retirement home providers in their communication with the Competition and Markets Authority relating to their charging structures, providing direct support with the provider’s communications with the regulator as well as assisting in the review and re-structuring of the provider’s consumer-facing collateral to reflect the concerns of the regulator
- supporting a client in the financial services sector on consumer law issues in respect of various acquisitions of foreign exchange service companies. Eve advised the client on the transfer of consumer contracts, the ability for the client to vary consumer contract post-completion, and preparing a new set of consumer-law friendly terms and conditions
- advising clients across the retail, hospitality and travel sectors in relation to consumer cancellation and refund rights in light of the Covid-19 pandemic in March 2020
- undertaking secondments with a leading Qatar energy provider, and at a number of financial institution clients with a particular emphasis on acting as a “key control function” within these businesses on a number of strategic technology re-organisations and cloud outsourcing contracts as well as advising on a range of technology contracts and product propositions
- advising financial institutions on regulatory compliance obligations that apply to material outsourcing projects, including strategic IT services and back and middle office arrangements entered into by Asset Managers. Eve has specific experience in advising large UK financial institutions in connection with their outsourcing of critical services to Microsoft and AWS using cloud solutions
- helping education institutions on a range of commercial contracts, including collaboration agreements with overseas partners and supporting them to embed new technology and platform solutions in their on-boarding of students globally
- providing pro-bono support to one of HRH Prince of Wales ‘Charities on the licensing of one of HRH’s watercolours
As part of Eve’s membership of the Law Society's reference group for consumer law reforms, Eve met with representatives of the UK Government in relation to the development of the Consumer Rights Act in 2015.
- published contributor for the Consumer Law Chapter in the Westlaw Encyclopaedia
- ranked Tier 1 in Chambers and Partners 2021
- ranked Tier 1 in Legal 500 2021
- top 35 under 35 businesswomen in Wales, 2016
- Ranked in Chambers UK 2018, 2019
- joint Graduate Recruitment and Trainee Partner, Eversheds Sutherland Cardiff office
- member, Global Outsourcing Association
- member of the Law Society Reference Group for Consumer Law Reform, UK
- Prince2 Foundation & Practitioner Programme, the Knowledge Academy, 2016
- Diploma in Commercial Law (Commendation), Nottingham School of Law, 2006
- Legal Practice Course (Distinction), BPP Law School, London, 2004-2005
- Post Graduate Diploma in Law (Commendation), BPP Law School, London, 2003-2004
- BA (Hons) English Literature 2:1, Cardiff University, Cardiff, 2000-2003