Webinar. Intellectual property rights in the digital age: Internet brands, software and artificial intelligence

• Russia

19-03-2021

Description:

Modern technology and its digital environment have become the main drivers of the development of the knowledge economy today. Intangible assets are of ever-increasing value in business today and are an essential competitive advantage for the leaders of various markets. The pandemic has only bolstered the competition and raised the bar for protecting one’s assets as well as keeping your business compliant in terms of digital regulations.

In the webinar, we will discuss the relevant questions concerning IP in the economy of the digital age. How should you go about promoting your goods? How can one protect those promotion tools as well as one’s own innovations? We’ll go over not only at these current issues, but we will also take a look into the not-so-distant future at artificial intelligence.

Date and Time:

14 April 2021, start at 10.30 am (Moscow time)

Place:

ZOOM (details of the video conference will be sent to registered participants one day ahead of the webinar)

Webinar program:

10:30 - 11:00 – Digital branding: what’s new?

• Using materials from stock photo companies in advertising campaigns. Licensing pitfalls
• Key words from the FAS and the courts’ perspective and what to do in various situations

11:00 - 11:30 – Software: correcting IT mistakes

• Open-source licenses: pros and cons
• Court practice: How to not lose your rights and your money

11:30 - 12:00 – Recent trends in AI from the Intellectual Property perspective

• Our current concepts and a global perspective
• Foreign court practices with a spotlight on Europe

12:00 - 12:30 – Q&A

Speakers:

• Ekaterina Tilling, Attorney at Law, Partner, Head of IP practice, Russia
• Alexey Darkov, Senior associate in the IP practice, Russia
• Ivan Kaisarov, Senior associate in the IP practice, Russia
• Anna Lapshina, Associate in the IP practice, Russia
• Petteri Häkkänen, Attorney at Law, Partner in the IP practice, Finland
• Akseli Von Koch, European Trademark and Design Attorney, Patent Attorney, Finland

The event will be held in Russian. Our experts from the Finnish office will discuss the theme of their presentation in English. Participation is free and available through registration in advance by following this link.

If you know of colleagues in your company who may be interested in this topic, please feel free to forward this invitation.

We hope to see you there!

• Petteri Häkkänen
• Partner
• +358 10 684 1428
• +358 10 684 1428
• Connect with Petteri Häkkänen on LinkedIn

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