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Association of Finnish Advertisers and Eversheds Sutherland to co-operate in Finland – more extensive legal services for advertisers

  • Finland


    The Association of Finnish Advertisers (Mainostajien Liitto) and Eversheds Sutherland commence co-operation in Finland. As a result, the member companies of the Association will have access to an even more extensive range of business law services: e.g. training, free legal advice, a continuously updated blog and up-to-date contract templates for marketing.

    The Association of Finnish Advertisers invests even more in providing its member companies with services in the field of marketing law and commences co-operation with Eversheds Sutherland in Finland. Eversheds Attorneys Ltd. simultaneously becomes the first associate member of the Association of Finnish Advertisers, which is a new form of membership of the Association.

    Eversheds Sutherland provides e.g. the following services:

    - Legal training for the Association’s member companies
    - Possibility of free company-specific telephone consultation
    - Legally-oriented content production for the MAINOSTAJA magazine and the Finnish-language sections Advertiser’s toolbox and Legal advice of the site

    “Through the co-operation, we can offer our members more and more up-to-date support with respect to marketing legislation. This co-operation brings in consultation services related to international marketing and intellectual property rights, and more backup for reacting to and affecting changes in legislation,” comments Riikka-Maria Lemminki, Managing Director of the Association of Finnish Advertisers.

    “For us, becoming an associate member of the Association of Finnish Advertisers is a natural development, through which we increase the importance of marketing within our own organization and strengthen our expert image in a very important target group. Eversheds Sutherland operates globally, and therefore we can help international organisations efficiently in all questions related to business law,” says Mirva Norén-Sluijter, Head of Sales and Business Development at Eversheds Attorneys Ltd.

    For more information, please contact:

    Riikka-Maria Lemminki, Managing Director, Association of Finnish Advertisers, tel. 040 578 1974

    Mirva Norén-Sluijter, Head of Sales and Business Development, Eversheds Attorneys Ltd.,
    tel. 046 6001544,


    The Association of Finnish Advertisers represents marketers and brand builders. The input of the Association’s 400 member companies amounts to 80 per cent of all input into marketing communications in Finland. The Association’s wide-ranging consultation services, publications and events help the members to be successful. It is also at the forefront when it comes to developing good commercial practices, responsible marketing and efficiency of marketing in Finland.

    Eversheds Sutherland has 66 offices in 32 different countries. In Finland, Eversheds Sutherland (Eversheds Attorneys Ltd.) has a presence in six different cities: Helsinki, Tampere, Turku, Hämeenlinna, Jyväskylä and Pori. We are a full-service law firm specialising in business law. Our subsidiary Heinonen & Co offers our clients global patent, trademark, design right and domain name registration services as well as related prosecution and industrial property rights protection services.


    This information is for guidance purposes only and should not be regarded as a substitute for taking legal advice. Please refer to the full terms and conditions on our website.

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