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Eversheds advises Verlinvest in Genius investment

  • United Kingdom

    15-04-2014

    Global law firm Eversheds has advised Verlinvest, a family owned investment company based in Brussels in its investment in Genius Foods Ltd.

    The association with Verlinvest and capital investment will allow Genius to accelerate its delivery of top-quality free-from foods in the UK, its category innovation in ‘free from’ and its international expansion.

    Both Genius and Verlinvest are committed to improving the choice and quality food offering for those consumers who avoid gluten, or are looking to live a lower gluten lifestyle.

    The Eversheds team was led by partner Catherine Eley, assisted by senior associate Anthony Cross and associate Simon Grimshaw.

    Catherine commented:

    “Eversheds has a market leading food and drink sector and it is a pleasure to have advised Verlinvest in its latest investment as the consumer industry continues to be an attractive market for private equity investment.”

    Frederic de mévius, Chairman of Verlinvest commented:

    "Genius has demonstrated its ability to innovate in the gluten free market thus enlisting a growing number of consumers in the UK and abroad. Our investment should also help the company achieve a greater international presence.”

    Catherine Eley, Partner

    This information is for guidance purposes only and should not be regarded as a substitute for taking legal advice. Please refer to the full terms and conditions on our website.

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